More clarity.
Less bullsh*t.
Mindful Provocation™ and strategic advise for brands that want to win, without the fluff.
Trusted by brands like
ALDI - AUDI - BMW - FLACONI - HEINZ - HORNBACH - MC DONALDS - MINI - TELEKOM - ZALANDO -
Welcome to Slay.
Marketing in the digital age is hard. Let’s make it simpler, faster & more relevant for all.
/ 01
Adopt tech & trends.
Explore change in culture, behaviour and technology — and how to adapt to it.
- AI Strategy
- Digital Strategy
- Experience Innovation
/ 02
Build & grow brands.
- Brand Strategy
- Brand Architecture
- Brand Narrative
/ 03
Create stories & systems.
- Communication Strategy
- Content Strategy
- Social Media Strategy
Story + Mission
Make things that matter.
Strategic Clarity
Meaningful Innovation
Slay is the strategy studio of Alex Glasneck. I help companies to create brands, stories and digital things people really care about. Holistic, human and hands-on.
Signature services
One-time or regular strategy support for brands and agencies.
/ Fixed Price
€ 500
The 1h Outside Opinion Call.
Quick, unfiltered expert feedback to unlock clarity & direction. First 30 min. free, only pay if you are happy.
/ Fixed price
from € 5.000
The AI Reality Check Program.
Stop the AI hype. Identify 3 ways AI can actually help your brand. Build and test pilot applications. All in 2 weeks.
/ Time based
from € 1.000 / day
The Strategy Army Knife for Agencies.
Get holistic strategy expertise for projects, pitches, workshops or tricky challenges in between.
/ Fixed price
from € 5.000
The Unboring Brand Sprint.
Brand positioning that makes you different and unforgettable in 1, 3 or 5 days. Fast, fun, without fluff.
/ Fixed Price
from € 5.000
The No-BS Social Media Playbook.
Cut the fluff and get an actionable playbook for content that works without the grind – in 2 weeks.
/ Subscription
from € 3.000 / month
The Brand Advisor on Demand.
Get a strategy veteran in your corner for fast, high-impact brand and strategy advice on-demand.
References
What clients say.
/ Brand Strategy
„Nobody likes to face the elephant in the room. But Alex eased the pain and helped us get to the real issue that was holding us back from moving forward. The brand strategy he came up with is spot on and got everyone excited and on the same page.“
Florian Harms
Chief editor, t-online
/ Communication strategy
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Adam Smith
SEO Expert
/ Agency Transformation
"There's no need to dwell on Alex's technical skills. What I want to highlight are his strong leadership qualities. His natural authority, coupled with a willingness to explore and high emotional intelligence, make him a great leader and team player."
Jannis Ritterspach
Managing Director & Partner, DEPT
/Brand Strategy
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Adam Smith
SEO Expert
/Brand Strategy
Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua.
Adam Smith
SEO Expert